10 Best SEO Agencies in Dubai in 2025 [Reviewed]

Are you looking for the best SEO agencies in Dubai to increase your traffic and revenue from organic search?

John Ozuysal

SEO agencies in Dubai are specialized digital partners that help businesses drive sustainable growth through increased organic search visibility, bringing you high-intent traffic.

But they’re not just another marketing vendor.

They operate as an extension of your team, combining technical SEO, content strategy, data-led decision making, and localized expertise in the UAE market to influence real business outcomes (think: qualified leads, pipeline, and revenue), not just vanity metrics like traffic or number of keywords you rank for.

SEO agencies in Dubai typically offer services such as full-funnel SEO strategy (including market analysis, keyword opportunity mapping, and competitor intelligence), technical audits, on-page and off-page optimization, content strategy and production, and local SEO for Dubai.

Ten of the top SEO agencies in Dubai that I shortlisted include the following:

  • House of Growth: Best for early-stage B2B SaaS brands and scale-ups that want to compete against established players with revenue-driven content marketing and AI search engine optimisation.
  • SEO Astronauts: Best for brands that want a hands-on technical SEO partner with strong keyword research and on-page optimisation capabilities.
  • Bird Marketing: Best for mid-market brands needing strong project management, web design and measurable SEO growth.
  • Brainvire Infotech Inc: Best for enterprise e-commerce, migrations and heavy engineering work.
  • Aspectus: Best for B2B tech, finance, and professional services companies that need SEO integrated with PR, thought leadership, and narrative-building.
  • SEO Tech Experts: Best for SMBs and cost-sensitive startups wanting practical, hands-on SEO.
  • Digital Gravity: Best for mid-sized businesses that want SEO fully integrated into a new website or app build.
  • Maps of Arabia: Best for Arabic & MENA regional SEO and multilingual projects.
  • Matrix Bricks: Best for small-to-mid-sized companies that want a single partner to handle SEO, paid search, social media, and web development.
  • YouYaa: Best for fintech & regulated industries that need compliant content and growth programs.

To choose the best SEO agency for your needs, I considered the following criteria when evaluating Dubai vendors:

  • Industry expertise and proven results, including the brands they’ve worked with across the UAE and GCC, and the actual SEO specialists who will handle your account.
  • Their overall philosophy on SEO, whether they offer a holistic, revenue-focused approach (technical + content + authority building), and how their service lines integrate into your broader marketing strategy.
  • Collaboration with your internal team: how closely the agency will work with your marketing, product, and sales teams.
  • Success metrics: the KPIs they prioritize, especially those tied to commercial performance rather than vanity metrics (e.g., qualified leads, revenue influence, conversion rates).
  • Pricing, contract terms, and flexibility, including how transparent the cost structure is, what’s included, and whether you’re locked into long-term commitments.
  • Culture and communication fit: often underrated, but crucial in Dubai: response times, communication norms, SLA expectations, and alignment with your working-week schedule.
  • Local knowledge of the UAE market, including cultural nuances, search behavior in the region, content dynamics, and how competition differs across Dubai, Abu Dhabi, and the wider GCC.

In this guide, I’ll go through the 10 best SEO agencies in Dubai in 2025 that can help you build out your organic growth loops and scale your business.

⚠️ Disclaimer: The information about these agencies is valid as of the 16th of December, 2025.

#1: House of Growth

House of Growth is a B2B SaaS SEO agency that works with early-stage startups and VC-funded scale-ups to grow them via ROI-focused content sprints.

The agency was founded by an ex-SaaS founder (that’s me) who built and exited multiple SaaS companies before starting HoG to help other SaaS brands scale, including OptiMonk, UserGuiding, HockeyStack, and Warmly.

We start off with a TAM analysis before building out your revenue-focused content roadmap.

Here’s what I believe makes House of Growth a better agency than others in Dubai:

  • You’ll work directly with the agency owner, John Ozuysal (I live in Dubai), who has built and scaled VC-backed start-ups and marketing agencies and has worked with 100+ SaaS companies combined, not junior marketers. 
  • We’re not just an SEO agency: I’ll help you work on your onboarding flow, messaging, pricing page, and help you align your PPC and sales teams with SEO.
  • Our team will not provide you with flashy decks without execution. We will plug into your Slack, stay synced, and act like a part of your marketing team.
  • You’ll not be locked into a 12-month contract, as our agency only works with monthly rolling contracts.
  • We will not require you to invest thousands of dollars into backlink building, as I believe that you do not need to invest massively in backlink acquisition to generate leads from SEO. 

In fact, we got the #1 position for ‘’website visitor identification software’’ and ‘’identify website visitors’’ for Warmly without building any backlinks.

Services:

  • Revenue-focused content marketing that starts with bottom-of-the-funnel (BOFU) content creation.
  • Onboarding flow optimization, where we will evaluate your current onboarding flow and optimise time-to-value for your customers.
  • AI search optimization with our own AEO playbook, including researching how AI engines recommend solutions in your industry.

Minimum project size:

$8,000.

#2: United SEO

United SEO is a Dubai-based digital marketing agency that specializes in SEO, PPC, and web development with a strong local and regional footprint.

They serve a wide range of clients, from SMEs to enterprises, who want a data-driven SEO partner grounded in Gulf market expertise.

Services:

  • Technical SEO and on-page optimization.
  • Local SEO for UAE and GCC markets.
  • Content strategy and content marketing.
  • Paid media (PPC) and performance marketing.

Minimum project size (Based on Clutch):

$1,000+ with a reported average hourly rate of $50 – $99/hr.

Source: Clutch.

#3: Bird Marketing

Bird Marketing is a multi-award-winning SEO agency with a Dubai office that focuses on technical web, SEO and full-funnel digital marketing. 

They combine creative web design and enterprise SEO to help brands increase visibility and conversion.

Bird is a fit for mid-market and enterprise clients that need a strategic agency capable of handling both technical SEO and international content and PR programs.

They’re often chosen by companies that want strong project management and measurable growth rather than one-off SEO fixes.

Services:

  • Technical SEO audits & site architecture improvements.
  • Content strategy, copy & enterprise content programs.
  • Enterprise web design (WordPress) and conversion optimisation.
  • Analytics & reporting.

Minimum project size (Based on Clutch):

$5,000+ with a reported average hourly rate of $100 – $149/hr.

Source: Clutch.

#4: Brainvire Infotech Inc

Brainvire is a large digital transformation & development firm with strong SEO and e-commerce capabilities serving Dubai clients. 

They’re known for combining engineering (web and apps) with SEO and growth programs for complex digital platforms.

Best for enterprise e-commerce and product teams that need SEO plus heavy development (platform migrations, headless commerce, integrations). 

They suit organisations that require technical depth and measurable ROI across digital properties.

Services:

  • Enterprise technical SEO & migrations.
  • E-commerce SEO and platform optimisation.
  • Web and mobile development are tied to SEO performance.
  • Analytics, CRO and long-term growth programs.

Minimum project size (Based on Clutch):

$25,000+ with a reported average hourly rate of $25 – $49/hr.

Source: Clutch.

#5: Aspectus

Aspectus is a global brand, marketing and communications agency with a Dubai presence that supports SEO as part of wider B2B brand and demand programs. 

They blend PR, content and SEO to position B2B technology and financial services firms.

I think of the agency ideal for B2B tech, finance, energy and professional services organisations that need SEO embedded into thought leadership, PR and high-value content programs. 

They work well where SEO is part of reputation and narrative building rather than standalone tactical work.

Services:

  • B2B SEO & content strategy integrated with PR.
  • Thought leadership programmes and content amplification.
  • Technical SEO to support enterprise websites.
  • Measurement & comms to tie SEO to pipeline and brand metrics.

Minimum project size (Based on Clutch):

$5,000+ with a reported average hourly rate of $150 – $199/hr.

Source: Clutch.

#6: SEO Tech Experts Pvt Ltd

SEO Tech Experts is a specialist SEO firm focused on organic search, technical fixes and performance marketing for clients in the UAE and India. 

The agency has a proven track record of technical SEO and measurable ranking improvements, making it a practical choice for SMBs and growing businesses in Dubai that want a results-driven, cost-effective SEO partner. 

This expertise is particularly beneficial for e-commerce and service companies that need hands-on optimisation.

Services:

  • Technical SEO audits and on-page optimisation.
  • Keyword research, content optimisation & local SEO.
  • Link-building and performance marketing support.

Minimum project size (Based on Clutch):

$1,000+ with a reported average hourly rate of $50 – $99/hr.

Source: Clutch.

#7: Digital Gravity

Digital Gravity is a Dubai-based full-service digital agency that offers SEO alongside web design, app development and GEO. 

They position SEO as part of product, UX, and technical performance improvements.

I think of the agency as ideal for mid-sized businesses and brands that want a single partner for website builds and SEO, which is especially useful when SEO needs are tightly linked to a new site or app launch.

Services:

  • SEO (technical + content + local) integrated with web builds.
  • Website & mobile app development (performance-focused).
  • Content & CRO tied to SEO outcomes.

Minimum project size (Based on Clutch):

$1,000+ with a reported average hourly rate of $25 – $49/hr.

Source: Clutch.

#8: Maps of Arabia

Maps of Arabia is an Arabic-focused SEO agency serving Dubai and the MENA region, specialising in Arabic SEO and regional search strategies. 

The agency focuses on local language search visibility and culturally-aligned content.

I think of the agency as best for brands targeting Arabic audiences across the Gulf and MENA: retailers, publishers or local service providers that need Arabic keywords, hreflang and region-specific optimisation.

Services:

  • Arabic SEO & multilingual site optimisation.
  • Local search & Arabic content strategy.
  • Technical SEO and site health for regional sites.

Minimum project size (Based on Clutch): 

$5,000+ with a reported average hourly rate of $50 – $99/hr.

Source: Clutch.

#9: Matrix Bricks

Matrix Bricks is a regional digital agency with services spanning SEO, paid search, social media and web development, operating in the UAE.

They offer practical SEO work backed by broader digital capabilities and integrated reporting.

I think of the agency as best for small-to-mid-sized companies that want an agency handling SEO plus paid media and web development under one roof.

Services:

  • On-page and technical SEO audits and fixes
  • Local SEO and content optimisation
  • Paid search and social to complement organic

Minimum project size (Based on Clutch):
$1,000+ with a reported average hourly rate of $25 – $49/hr.

Source: Clutch.

#10: YouYaa

YouYaa is a Dubai-based growth agency that specialises in financial services, fintech and regulated industries, while offering SEO and growth services.

Their approach pairs niche industry expertise (finance and regulation) with growth marketing, covering both paid and organic channels.

Great for fintech and finance brands that need compliant, industry-specific SEO and content paired with performance marketing expertise.

Services:

  • Sector-specific SEO and content (finance, fintech)
  • Paid social and PPC to support organic growth
  • Data-driven growth programs and analytics

Minimum project size (Based on Clutch):
$5,000+ with a reported average hourly rate of $50 – $99/hr.

Source: Clutch.

What is the best Dubai-based SEO agency for SaaS brands?

House of Growth offers the best Dubai-based SEO agency for SaaS brands because it combines deep SaaS operator experience with revenue-led content execution, not just traditional SEO deliverables.

Unlike generalist agencies, House of Growth is built specifically for SaaS and led by an ex-SaaS founder who has built, scaled, and exited multiple startups. 

This matters because we don’t simply optimize pages for keywords: we plug into your team, we work on onboarding, messaging, positioning, pricing page, and even sales alignment, to make sure SEO actually moves signups, trials, and ARR.

What is the best Dubai-based SEO agency for e-commerce brands?

Brainvire Infotech Inc. is the best choice for e-commerce companies in Dubai because it brings both enterprise-grade engineering and SEO under one roof: something most SEO agencies can’t offer.

The agency is especially strong with large catalogues, enterprise e-commerce platforms, and custom engineering projects. 

The agency integrates SEO into rebuilds, migrations, app development, and CRO, ensuring that technical changes actually lead to measurable revenue growth.

What is the best Dubai-based SEO agency for start-ups?

The best Dubai SEO agency for start-ups depends on the type of startup and budget availability:

  • House of Growth is ideal for start-up SaaS brands that want to compete with established players in the market. We focus on BOFU content, onboarding optimization, and revenue impact, making us a perfect match for SaaS founders looking to turn SEO into a growth channel early on without wasting months on generic top-of-funnel content.
  • United SEO and SEO Tech Experts stand out as strong choices for early-stage companies that need practical, hands-on optimization at accessible price points. Both agencies have minimums starting around ~$1,000 and specialize in technical fixes, keyword optimization, and local SEO.

How to choose an SEO agency in Dubai?

When evaluating agencies, prioritize these things in this order:

  • Outcome focus: Ask for case studies that show business results (leads, MQLs, revenue influenced), not just traffic or rankings.
  • Relevant vertical experience: SaaS, e-commerce, fintech, Arabic markets; you should pick the agency that has done your specific product and region.
  • Team you’ll actually work with: seniority matters; check whether owners or senior SEOs will run the account.
  • Technical depth vs content depth: if you need migrations or headless commerce, choose an engineering-first partner (Brainvire); for content-led demand, pick a content & SEO specialist (House of Growth).
  • Local knowledge: Dubai search behavior, language and cultural nuance (Maps of Arabia if you need Arabic SEO).
  • Collaboration & SLAs: will they plug into Slack, sync with sales, and share a measurement plan tied to the pipeline?
  • Transparent pricing & scope: check Minimum Project Size, what’s included (content, technical fixes, links, tools), and contract flexibility.
  • KPIs & reporting cadence: insist on commercial KPIs (organic leads, conversion rate, revenue influence) and predictable reporting.

What types of services do SEO agencies offer for Dubai?

In Dubai, you can expect the following SEO services from the local providers here:

  • Technical SEO & site audits: site health, architecture, performance, and migrations.
  • On-page SEO & keyword optimisation: commercial keyword targeting, meta, and schema.
  • Content strategy & production: bottom-of-funnel content, pillar pages, and thought leadership content.
  • Local SEO for UAE, Dubai, and GCC, including local listings, maps, and Arabic search.
  • E-commerce SEO & optimisation of category, product pages, and faceted nav.
  • Enterprise-grade international SEO, including hreflang and content localization.
  • Link building, which includes getting you mentioned on various media websites, to grow your reputation.
  • AEO optimization: optimising for AI search with their internal playbooks.
  • CRO & analytics, such as conversion rate optimisation, dashboards, and attribution.
  • Onboarding & product optimisation: For example, time-to-value work to improve the conversion funnel.

How much does it cost to hire an SEO agency in Dubai?

Based on the data that I could find from Clutch, the minimum project sizes and hourly bands indicate the following market tiers:

  • Entry-level SMB agencies: $1,000+. Hourly: $25–$99/hr. (United SEO, SEO Tech Experts, Matrix Bricks, Digital Gravity).
  • Mid-market: $5,000+. Hourly: $50–$199/hr (Bird, Aspectus, Maps of Arabia, YouYaa).
  • Niche & founder-led SaaS: $8,000+ (House of Growth).
  • Large enterprise SEO: $25,000+ (Brainvire).

What drives price: the overall scope (content, links, and/or technical SEO), seniority (founder, lead SEOs vs juniors), migration or platform work, and the number of your target markets.

Get a free TAM analysis

As someone who has founded and grown 2 SaaS businesses myself, I know how hard it was in the beginning to gain traction.

This is why I’m willing to support start-ups and scale-ups in Dubai by helping them calculate their total addressable market (TAM).

I’ll show you how much you can get from SEO. You can book a call with me here.

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